# Serpent | Salesforce DevOps Platform > Serpent is a Salesforce DevOps platform for structured releases, deployment automation, rollback, source control, and org management. Serpent replaces manual change sets and complex CI/CD scripts with ticket-based release workflows, automated deployment pipelines, rollback, and AI-assisted review for Salesforce teams. There is no trial and no waitlist: a free, prepopulated demo workspace is open to anyone, and setup on a real org takes minutes. Serpent is built by Tekunda (https://tekunda.com), a Salesforce consulting and product partner. ## Product - [Serpent](https://serpent.cloud): Salesforce DevOps platform for structured releases and deployment automation. - [App](https://app.serpent.cloud): Sign in to the Serpent workspace. - [Pricing](https://serpent.cloud/pricing): Plans and pricing. - [Custom plan](https://serpent.cloud/custom-plan): Enterprise and bespoke plans. - [Security](https://serpent.cloud/security): Data handling, encryption, and compliance posture. - [Integrations](https://serpent.cloud/integrations): Git providers, CI systems, ticketing, and chat tools. - [MCP server](https://serpent.cloud/mcp): Model Context Protocol server for driving Serpent from an AI agent. - [What's new](https://serpent.cloud/whats-new): Release notes. - [Help center](https://serpent.cloud/help-center): Product documentation and FAQs. - [Careers](https://tekunda.com/careers): Open roles. Hiring is run by Tekunda, the company behind Serpent. ## Features - [Releases](https://serpent.cloud/features/releases): Structured, repeatable deployments with rollback. - [Task workflow](https://serpent.cloud/features/task-workflow): Ticket-based branching and Git flow without scripting. - [Org management](https://serpent.cloud/features/org-management): Connect, monitor, and seed sandboxes and scratch orgs. - [Automations](https://serpent.cloud/features/automations): Scheduled and event-driven pipeline automation. - [Serpent AI](https://serpent.cloud/features/serpent-ai): AI code review and conflict resolution for Salesforce metadata. - [Real-time collaboration](https://serpent.cloud/features/real-time-collaboration): Shared visibility across admins, devs, and release managers. - [VS Code extension](https://serpent.cloud/features/vs-code-extension): Run Serpent workflows from the editor. ## Solutions - [Solutions overview](https://serpent.cloud/solutions): Serpent by Salesforce cloud. - [2GP CI/CD](https://serpent.cloud/2gp-cicd): Continuous delivery for second-generation managed packages. - [Package development](https://serpent.cloud/package-development): Build, version, and release Salesforce packages. - [AppExchange release workflow](https://serpent.cloud/appexchange-release-workflow): ISV release and security review pipeline. - [DevOps for ISVs](https://serpent.cloud/devops-for-isvs): Multi-org, multi-package release management. ## Compare - [Serpent vs Copado](https://serpent.cloud/compare/copado): Feature and pricing comparison. - [Serpent vs Gearset](https://serpent.cloud/compare/gearset): Feature and pricing comparison. - [Serpent vs Salesforce DevOps Center](https://serpent.cloud/compare/devops-center): Feature and pricing comparison. - [Serpent vs change sets](https://serpent.cloud/compare/change-sets): Why teams move off change sets. - [Serpent vs DIY CI/CD](https://serpent.cloud/diy-ci-cd-vs-serpent): Buying versus maintaining your own pipeline. - [Copado pricing explained](https://serpent.cloud/copado-pricing): What Copado actually costs. - [Gearset pricing explained](https://serpent.cloud/gearset-pricing): What Gearset actually costs. - [Migrate to Serpent](https://serpent.cloud/migrate): Switching playbook for teams on another DevOps tool. ## Use cases - [Salesforce admins](https://serpent.cloud/use-cases/sf-admin): Safe releases without scripting. - [Salesforce developers](https://serpent.cloud/use-cases/salesforce-developer): Git-based development with less CLI overhead. - [DevOps engineers](https://serpent.cloud/use-cases/devops-engineer): Pipelines, gating, and automation. - [Release managers](https://serpent.cloud/use-cases/release-manager): Release trains, approvals, and rollback. - [Product owners](https://serpent.cloud/use-cases/product-owner): Delivery visibility from ticket to production. - [Testers](https://serpent.cloud/use-cases/tester): Reliable test environments and seeded sandboxes. - [ISV partners](https://serpent.cloud/use-cases/isv-partner): 2GP and managed package release flows. - [PDO partners](https://serpent.cloud/use-cases/pdo): AppExchange product delivery for partner developers. - [Consulting partners](https://serpent.cloud/use-cases/consulting-partner): Multi-client delivery from one workspace. - [Salesforce customers](https://serpent.cloud/use-cases/sf-customer): In-house teams running their own org. ## Free tools - [DevOps maturity assessment](https://serpent.cloud/tools/maturity-assessment): Score your current Salesforce release process. - [Deployment error explainer](https://serpent.cloud/tools/error-explainer): Decode Salesforce deployment errors. - [package.xml manifest builder](https://serpent.cloud/tools/manifest-builder): Generate a metadata manifest. - [Salesforce error library](https://serpent.cloud/fix): Fixes for common deployment and metadata errors. - [Salesforce DevOps glossary](https://serpent.cloud/glossary): Definitions of core DevOps and Salesforce terms. - [State of Salesforce DevOps](https://serpent.cloud/state-of-salesforce-devops): Industry research and benchmarks. ## Articles - [Blog](https://serpent.cloud/blog): Opinion, news, and product updates. - [Salesforce DevOps guides](https://serpent.cloud/resources): Evergreen how-to and reference guides. - [The true cost of manual Salesforce deployments](https://serpent.cloud/blog/The-True-Cost-of-Manual-Salesforce-Deployments-Explained) - [Scaling Salesforce DevOps for growing teams](https://serpent.cloud/blog/Scaling-Pains%3A-DevOps-and-Data-Management-for-Growing-Salesforce-Teams) - [From change sets to continuous delivery](https://serpent.cloud/resources/From-Change-Sets-to-Continuous-Delivery%3A-SF-DevOps-Playbook) - [Salesforce CI/CD with GitHub Actions](https://serpent.cloud/resources/how-to-build-a-salesforce-ci-cd-pipeline-using-github-actions) - [Best Salesforce DevOps platforms and tools for 2026](https://serpent.cloud/resources/Guide%3A-Best-Salesforce-DevOps-Platforms-%26-Tools-for-2026) - [Salesforce security review checklist](https://serpent.cloud/resources/Salesforce-Security-Review-Checklist%3A-How-to-Prepare-and-Pass) - [The 5 pillars of Salesforce DevOps](https://serpent.cloud/resources/The-5-Pillars-of-Salesforce-DevOps) ## Agent discovery - 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